Tai Tran
Apple launched its first major customer service social media account, @AppleSupport[1], earlier this year, and it already has 282,000 Twitter followers.One of the main people behind it is 22-year-old Tai Tran. Apple offered him a full-time job running social media before he even graduated. He's been named to Forbes' 30 under 30 list[2] for marketing, and when he accepted a job at Apple, it was covered by Apple blogs[3].
Tran is sharing his social media expertise with undergraduates at the Haas School of Business at UC Berkeley, and he puts most of his course materials online.[4]
Here are some highlights, published here with permission.
References
- ^ @AppleSupport (www.businessinsider.com)
- ^ named to Forbes' 30 under 30 list (www.forbes.com)
- ^ by Apple blogs (appleinsider.com)
- < sup>^ puts most of his course materials online. (www.slideshare.net)
- ^ One Page (www.businessinsider.com)
- ^ Slides< small> (www.businessinsider.com)
Source → The 22-year-old whiz kid who runs Apple's Twitter account shares his social media tips