That's the advice of Natalia Escudero, chief sommelier at the Park Hyatt in Buenos Aires, when it comes to choosing wine.
There's no excuse for sipping the same old $15 Merlot or Sauvignon Blanc.
Instead, drinkers should experiment with grapes and regions.
It's not always best to go for a winery's big-seller -- and screw top wines can be just as great as those with corks.